<HTML><BODY style="word-wrap: break-word; -khtml-nbsp-mode: space; -khtml-line-break: after-white-space; "><BR><DIV><DIV>On Feb 7, 2006, at 10:24 AM, Robert Bradbury wrote:</DIV><BR class="Apple-interchange-newline"><BLOCKQUOTE type="cite">Ok, this news item clarifies things:<BR><BR><A href="http://www.physorg.com/news10601.html">http://www.physorg.com/news10601.html</A><BR><BR>The plan is for Yahoo & AOL to charge *senders* between $.0025 and $.01 per message for guaranteed delivery. This is a *sender pays* model (just like normal mail). What you are paying for is: <BR>a) Bypassing of spam filters that might reject your messages.<BR>b) Sender Guarantees. I.e. that Yahoo/AOL make sure that if it goes directly into your inbox (bypassing the SPAM filters) that it is from a "real sender". I.e. The Red Cross requesting donations really is the Red Cross and not someone pretending to be them.<BR><BR></BLOCKQUOTE><DIV><BR class="khtml-block-placeholder"></DIV><DIV>So I can get guaranteed spam deliveries that would be filtered today? Hmm. So roughly as long as</DIV><DIV><BR class="khtml-block-placeholder"></DIV><DIV>avg_pos_value * percent_response > (1 - percent_response) * message_cost</DIV><DIV><BR class="khtml-block-placeholder"></DIV><DIV>it is profitable to send spam. And I am guaranteed delivery thus raising effective percent_response. Such a deal. Do I have that right?</DIV><DIV><BR class="khtml-block-placeholder"></DIV><DIV>- samantha</DIV></DIV><BR class="khtml-block-placeholder"></BODY></HTML>